The true definition of every woman Bella Rose is a thriving entrepreneur, beauty & lifestyle philanthropist, wife, and mother. Bella developed a love for Glam, in 2008 with interest in the new trends Bella Launched the Bella Rose Passion Brand she dived head-on into the beauty industry by opening the company’s first brick and mortar, Bella Rose Boutique in 2010. Bella took that opportunity to feed her love of the latest fashion and trends. After high demand from well-based clientele about her potential for carrying makeup, she decided to launch a cosmetics company to meet their needs. Naming the line Bella Rose Passion. The lip line features all-natural products, made with special ingredients such as shea butter, which helped launch a natural revolution in the cosmetic industry. Bella Rose Passion Cosmetics have been featured on many celebrity faces and in shows, such as R&B Divas Atlanta, The Real Housewives of Atlanta, Starz Original “POWER” and various music artists.
Bella Rose’s contributions to the beauty industry were featured in Sheen, Black Hair, Hip Hop Weekly, and Essence magazines, also various radio stations, and iReport CNN. Her success landed her a small supporting role on the Bravo series, “The New Atlanta,” in 2013. Shortly after she began producing her own reality TV show she solely created “ MUA of Atlanta “ which peaked the interest of many producers for Television Network, Bella also produce and direct on Photography and Music Video Sets.
Bella Rose birthed (Bella Rose Artistry) Agency in 2014, which gained notoriety quickly. The agency now employs about a dozen artists. Throughout her success, Bella Rose has maintained community involvement through charity and sponsorship for more than 100 events and entities in Atlanta G.A., South Carolina, North Carolina, and New York. But dealing with her high blood pressure while worrying about her mother who has survived a Brain Aneurysm She wanted to do more to make a difference, Bella partnered with the Brain Aneurysm Foundation to bring awareness to young ladies of different ethnicities.
Bella Rose was Nominated by Boss Magazine as one of the Top Atlanta Women To Watch in the Beauty Industry, also seen with her Bella Rose Artistry Staff on The Steve Harvey Television Show.
Bella Rose then received The Business Excellence Award from 2016–2021 Breaking new grounds.
Bella Rose is now focused on her New Skin Care Collection that has launched on Major Retail Websites such as Walmart.com as well as Sold in Macy’s Lenox Mall Atlanta G.A. and Target.com and growing every day.
Bella Rose plans to build her empire and become a Global Beauty Mogul.
What best practices have you been using to keep up to date with the shifting trends in your industry?
I have a 22yr. old daughter that helps keep Bella Rose Passion on trend as far as what people are interested in.
How would you describe your entrepreneurial spirit?
My entrepreneurial spirit is determined. I honestly focus really hard once I set a goal because I know its possible to achieve.
What are some things you’ve been researching lately in your line of work?
I have been researching podcast branding, and online retail vs. in store availability. My brand is expanding and this is information I would like to have full knowledge of, to know the best options for my brand.
We understand your brand was a part of the Steve Harvey Show. How did that come about?
I believe in manifesting and I was watching an episode 1 day with my husband, I said to my husband, ” I’m going to be on the Steve Harvey show 1 day” at the time I was producing a show and I sent a 60 sec. clip of the show to the producers of The Steve Harvey Show while I was on break, they called me before I got back to my studio and asked if they could fly my team & I to Chicago.. I was in shock but it was such an amazing experience and I am so grateful for the opportunity.
Where do you see the business in 5 years? What steps do you plan to take to get there?
I honestly see Bella Rose Passion as a household brand in 5yrs. We will have natural products you need in your daily life. I am currently working on that right now, by expanding our line of natural products and expanding our customer base with more retailers.
Are there any other organizations, projects, or endeavors that you are currently involved in?
I am still very active with The Brain Aneurysm Society of Atlanta and I also do monthly charity work with feeding the homeless. I am focused on Bella Rose Passion partnership with Target and partnering with my husband’s investment company on a few properties.
Photo Credit: Life Style Images ATL
Content: Tammy Reese
More on Bella Rose here: https://linktr.ee/bellarosepassion
