An island girl from Malta, Cynthia moved to Ibiza after years of corporate life in London. Her diverse career has taken her from the corporate banking world to selling her own artisanal Maltese food in the city’s food markets, opening a yoga studio in London to hosting unforgettable yoga retreats in Ibiza. Cynthia is a straight-talking business mentor and the creator of the W-A-R-R-I-O-R system combining business strategy, mindset and forming new optimized habits to achieve results for her clients.
FWM: Tell us about your experience as an entrepreneur.
I have been in business since I was young. My family had various women’s fashions shops in Malta where I grew up and I was heavily involved in the business. While working in banking in London for over 15 years, I consistently craved having my own business. So I started various business projects as a side to my career, from selling artisinal Maltese food in the top Farmers’ markets in London to catering for parties and small events. When I expecting my first son, I decided corporate life does not serve me any longer and I opened a beautiful space for yoga next to London’s new financial district Canary Wharf. When six years ago we decided to move our family to our dream island Ibiza, I started a high-end Yoga and Transformational Retreats company which I still run alongside my now business coaching.
FWM: As a business mentor, what challenges are people facing? How are you helping?
The main challenge I see especially in women is Self-Belief. In every business you need grit and resilience and unless we do the internal work daily, our self-confidence will suffer and that’s why many women end up giving up their dreams of having a hugely successful online business. Daily morning routines involving meditations, movement as well as affirmations throughout the day hugely help our self-belief and this is how I help my clients, as well as their business strategy. We need to reprogram our subconscious mind from the negative self-talk and turn it to positively affirming chat that goes around internally.
“I teach my clients that especially as women, our business needs to fit our lifestyle and even more so, our personality and character.”
The other big challenge is that there is a lot of noise on social media, every coach telling us their system is the one to go with. However, I have seen so many women being disappointed when they try to copy someone’s business model without first seeing if it fits their lifestyle or personality. I teach my clients that especially as women, our business needs to fit our lifestyle and even more so, our personality and character.
FWM: Tell us about the W-A-R-R-I-O-R system.
Based on 5 pillars, the Six Figure Warrior System goes through an end-to-end success journey:
– Build Your Warrior Armour – Changes your daily habits to optimise the way you work and increases your self-belief to truly shine;
– The Money Sword – removes all your money blocks and clears the path to make the money you truly deserve and want in your business and life.
– Your Sexy Superpowers – How do you naturally inspire people? How do you naturally shine? We delve into your Superpowers and multiply them by a 1000, so you can truly serve from within.
– Celebrity to Clients – Learn how to connect with your potential clients from cold to hot leads with ease and become a client magnet when you showcase your clients’ results.
– Six Figure Closer – Rounds back to the first pillar, building a solid Warrior Armour foundation will help you to close easily on calls or DMs. The only way to reach the elusive six figure mark in your first year in business is to become an expert in sales.
FWM: What do you enjoy the most as a mentor?
I am obsessed about helping women create financial abundance for themselves and their families. I love taking my clients from overwhelmed and confused to becoming truly warriors both in business and in life. Being a mentor, I can see the internal growth my clients are going through to make their business hugely successful. We can’t be successful unless we grow ourselves and this for me is the most satisfying aspect of mentoring.
FWM: You have helped female entrepreneurs scale their business online to six figures. Share a few success stories.
My first 1-1 client has built a successful business with consistent $10k months. It took us close to two months to get her out of stuckness, but once she became super clear on who she wants to work with, she hit $10k and consistently since. She now has a successful agency with various people working for her.
My recent client that joined my Six month Group Program and was able to sign two of her own clients within the first week and pay the full investment of the program with only one client. Implementing and taking quick action is where the magic lies and my hungry clients that follow my strategies will get results.
FWM: What are the key aspects to success?
Definitely #1 is Self-belief. Resilience in this rollercoster ride in business. Having a tight support network, whether that’s online or at home is crucial. Keeping a balance between work, family and self-care is vital for long-term success. And last (but not least) is discipline – discipline in the way you work and your lifestyle. I actually talk about my Zen Success Framework (derived from Yoga Philosophy) and it touches on all these Four Pillars of: Connecting to our Why, staying focused, keeping a balance and having a daily discipline of work and self-care.
FWM: Please share your social media links.
Facebook Page: https://www.facebook.com/cynthiamicallefmentor
Facebook Group, Six Figure Warriors: https://www.facebook.com/groups/thedrivenfemaleshub
Instagram: https://www.instagram.com/cynthiamicallef/
