Cover Girl Lisa Edelstein is an American actress and playwright. Edelstein is known for playing Dr. Lisa Cuddy on the Fox medical drama series House. Between 2014 and 2018, she starred as Abby McCarthy in the Bravo series Girlfriends’ Guide to Divorce.
BEHIND THE WOMAN
FWM: You are known all over the world. People often confuse what we do with who we are. What is it that really makes you a formidable woman?
LE: I don’t think there is a woman in my business that hasn’t had to overcome an enormous amount of rejection and pressure and dismissive or abusive treatment. That includes me. And that, alone, makes one formidable. No matter what business a person is in, following one’s dreams is terrifying to most. Knowing what you want and going for it despite a million things that could or should work against you, that makes a woman formidable and I am that woman, too, to be sure. I am not, however, the ex-head of Princeton Plainsboro Hospital, nor am I a divorcee who writes inspirational books. I’m not an ex-hooker, I’m not a trans-woman, and I’m not the drug-addled daughter of a powerful agent, but I tend to get credit for all these things when I’m out and about, which is pretty hilarious. And maybe that makes me formidable as well.
My mind is always wanting to tell stories, even when I’m not working, and it doesn’t take a day off.
Formidable Woman Cover Girl Lisa Edelstein
FWM: People tend to see the glory but rarely know the story. Tell us about some of your pains and challenges along the way to landing your toughest roles.
LE: Any of the roles you have seen me play I landed after not getting roles that meant the world to me. It’s between the jobs that people don’t realize are the most difficult and challenging times in any creative artist’s life. For every role, there were five that didn’t happen. So the question is the wrong one, landing jobs is the victory lap. Waiting for those jobs, believing in yourself in the downtimes, insisting on having a place in this world – that is where the real glory lies.
FWM: In your industry, what do you feel has been the hardest hurdle to jump? How has it shaped you, if at all?
LE: Learning to be patient, to wait for the right job, to believe in yourself enough that it’s worth waiting for – those are some serious life skills one needs to develop. My mind is always wanting to tell stories, even when I’m not working, and it doesn’t take a day off. I’ve found that it’s deeply important to stay creative – whether it’s acting, writing, directing or even drawing, so that my brain doesn’t, metaphorically speaking, eat itself.
Knowing what you want and going for it despite a million things that could or should work against you, that makes a woman formidable and I am that woman, too, to be sure.
Photo credit: FOX
FWM: You are successful and wear many hats. What is your advice on balancing personal life and Hollywood?
LE: “Hollywood” is just an idea. This is my job, which I love enormously and am so grateful for. This is my family, who I also love and am grateful for. These are my friends, people I work with, or my husband works with, or that we met out in the world and enjoy. There is no separation between personal life and “Hollywood.”
FWM: What can women looking to enter your field work on now to prepare for the landscape?
LE: People should just work on themselves, on finding their own voice. This business relishes unique voices and ideas. In fact, that’s all one really has to offer, beyond an excellent work ethic, and it’s incredibly valuable. There is no one else like you, no one can bring what you bring, no one else has your brain. Learning to honor your own imagination is the best ticket you have into the world of entertainment.
HOLLYWOOD, CALIFORNIA – NOVEMBER 10: Lisa Edelstein and Michael Douglas attend the Los Angeles Premiere of ‘The Kominsky Method ‘ at AFI Fest at The Roosevelt Hotel on November 10, 2018 in Hollywood, California. (Photo by Rachel Murray/Getty Images for Netflix)
FWM: If you could travel anywhere in the world where would you go and why?
LE: I miss traveling so much! I want to go back to Japan, we promised our youngest who had a zoom bar-mitzvah during Covid, that in exchange for all that work we’d take him back there. He’s been obsessed with Japanese culture since we took him when he was 9. And my dad, who will be 85 this summer, would like to go back, too. He was stationed there in the early 60’s, my brother was born there on the base. So, it would be wonderful to take my parents along, too. And I want to go back to Thailand with my husband. I went alone the first time, and want to share it with him. I want to see New Zealand and Australia, Eastern Europe, Brazil, Chile, England, Scotland, Ireland, Amsterdam, Norway….I have such wonderful memories in BC, I want to be in those beautiful forests again. There are seriously very few places I don’t want to go, so the list will get too long for this article. If I haven’t mentioned a place already, just assume I want to go there, too.
Learning to honor your own imagination is the best ticket you have into the world of entertainment.
LOS ANGELES, CALIFORNIA – JUNE 08: Alan Arkin and Lisa Edelstein speak onstage at the Netflix “The Kominsky Method” FYSEE Event at Raleigh Studios on June 08, 2019 in Los Angeles, California. (Photo by Emma McIntyre/Getty Images for Netflix)
FWM: What has been your favorite role and why?
LE: I’ve had a lot of favorite roles. It was my favorite role to be on Seinfeld, it jump-started me in the business in LA and was particularly exciting to be on. It was my favorite role to be on Relativity, telling a meaningful story about an LGBTQ+ woman and getting to break barriers with the first ever lesbian make-out scene permitted on network TV. It was my favorite job to be on the West Wing, working with such talent both on and off the screen. And then House, of course, a life-changing experience to be on a show that was such a massive success and so smartly written. And to play my beloved Abby McCarthy on Girlfriends’ Guide to Divorce – that was a dream come true. To be the lead of a well written dramady, to get to act my face off and wear such gorgeous clothes, to work a solid 14-hours a day for five seasons. I was in absolute heaven. And since then, working with Alan Arkin and Michael Douglas – that’s just an arm pincher (meaning I have to pinch my arm to remind myself it’s true.)
FWM’s Queen of Real Estate Issue (May/June print) Real Estate mogul and Covergirl Egypt Sherrod who is making serious boss moves in the real estate arena, an industry traditionally dominated by men.
Photo Credit: Mike Eaton
The name Egypt Sherrod speaks volumes. Speaker, author, radio personality, television host, philanthropist, wife, mother and Real Estate mogul. She is truly a Renaissance Woman. Known as the host of HGTV’s Property Virgins and Flipping Virgins, Egypt has come into our homes with her vibrant personality. It is her goal to inspire women and influence them to create the life they love. Egypt has shown us that our lives are only limited by our imaginations.
FWM: Egypt, I am so excited about this interview. Introduce yourself and your business?
ES: I am Egypt Sherrod, Mother, Wife, Real Estate Broker, Business Owner, TV & Radio Personality, Author and Speaker.
FWM: What first drew your interest to the real estate industry?
ES: I grew up with uncles who were in the real estate business, brokers, agents, investors. So it has been embedded in me from an early age that real estate was the foundation of wealth. My goal was never to work in real estate though. As a matter of fact, when I graduated from college, I majored in communications. That led me to a career in radio for almost two decades. But at some point, in my twenties a light bulb went off.
Once I started earning money from my radio career, I knew I had to invest it somewhere smart. Again, real estate was embedded in my brain. So, I started my real estate career as an investor, which eventually led me to becoming a licensed agent. Ultimately, I got bit by the real estate bug and became a broker, making real estate my full-time career.
FWM: As a woman in real estate, what do you feel has been the hardest obstacle to overcome?
ES: At this point in my career the main hurdle is balancing and juggling clients. I always want my clients to have an incredible personalized service experience, so I put alot of pressure on myself. Early in my career, the hurdle was just about digesting all the information, laws, rules, contracts etc. But once you have that under your belt, the hurdles become more about daily management of your business.
FWM: As a real estate mogul, author, television personality, wife and mother you wear many hats. What is your advice on balancing family and business?
ES: To be truthful, I am still figuring it out myself. LOLOL…. I have a new baby, Harper Skye, who is 3 months old. So, this will be a new lesson in balancing for me. Having a great support system, requiring my partner to be accountable as well, asking for help, and taking mental health breaks when needed, are all a part of successfully balancing my life.
Photo Credit: Mike Eaton
FWM: Please tell us about the Egypt Cares Family Foundation.
ES: It is a non-profit I founded 9 years ago to help bridge socio economical gaps in the community I serve. So, we provide free financial bootcamps, educating families on wealth building and management, credit restoration, and home ownership. We also provide fun programs for the kids. I love it!
It has been embedded in me from an early age that real estate was the foundation of wealth
FWM: What tools and/or strategic partnerships have you put in place to help women? And the community?
ES: This ties back to my non-profit. The reason I founded the organization is because I wanted to have an organization that directly addressed the needs of women and men in our community on a grassroots level. So many times we donate our money or our time to organizations, but we don’t know for sure if those funds ever trickle down to the people we intend to help. This was my way of ensuring I was making a profound difference and would leave a legacy.
FWM: What is next in the life of Egypt Sherrod?
ES: Well right now I am taking time to enjoy my new baby. I think it’s important to stop and smell the roses, and take inventory of how far we’ve come. So that is what I am doing at the moment, just taking time to refresh and renew. I do expect to have my 2nd book out at after first quarter of 2020 though, and I am traveling often and headlining at wealth and women’s empowerment conferences nationally. So, I will be coming to a city near you soon.
FWM: How can people connect to you outside of this interview?
ES: You can find me on Instagram and Facebook @EgyptSherrod
Cover Photo Credit: Mike Eaton Print Available for order on June 30
Niya Brown Matthews is a force to be reckoned with. She is a certified life coach, author, motivational speaker and so much more. It is her purpose in life to empower women through transparency and authenticity. Her “Soul Food Sessions with Niya” allow women to reconnect mind, body and soul. Let’s meet Niya.
FW: Good Morning Niya. I am so excited about this interview! Introduce yourself and your business?
NBM: I am a certified life coach, author, motivational speaker, mother, wife, two-time breast cancer survivor, Ambassador for Ford’s Warriors in Pink and have retired from 20 years in real estate to begin Chapter 2 of my life which is Women’s Empowerment.
FW: Tell me about Soul Food Sessions with Niya.
NBM: Soul Food Sessions with Niya is a women’s empowerment organization that’s geared around motivating and inspiring them to become better versions of themselves-mind, body and soul. Most of the time, we as women, career women, mothers and corporate executives are always on the go doing everything for everybody. I am concerned about our centering part, which is neglected. I wanted to design a platform to pour back into the women who are everything to everybody. Women’s empowerment is the core of who I am. I wanted to create something that was God led. God is my foundation.
FW: How do you handle stress in your business?
NBM: I am a praying woman and I do know the order of my household: God, family and then success. My prayer life is on 10. I learned to shut out all the ways of the world. I listen to inspirational music. I shut down for an hour every morning: prayer, music, worship mode and I read the Word.
Read more of this dynamic interview with Niya in our March print issue!
Making Boss Moves
A GREAT DAY IN HOLLYWOOD
As the interview ensued for this 3.5 octave, soprano, alto AND tenor vocalist, actor and activist, Antonique Smith was in her home state of East Orange, New Jersey preparing to speak and sing at The Confluence Gala, where corporate leaders who are in the 1% of the wealthy, gathered to hear about climate change; environmental justice, clean energy alternatives and health solutions for residents impacted by high rates of heart disease, asthma and cancer caused by neighborhood oil-drilling, corporate dumping and power plant emissions.
Smith is not some wild-child, tree-hugger in the pejorative sense. Known as the impassioned voice of the climate change movement, this Grammy-nominated vocal powerhouse is using her talents to speak for the voiceless and to chart her own path to success in film and TV, and the only way she knows how to execute it is to keep the process and delivery 100% R E A L.
SHE’S THE ONE
Most famous for her role in the 2009 hip/hop and R&B love story, Notorious, as the beloved lead female role of Faith Evans, Smith nabbed that role with a deep knowing that it was hers to begin with and a fighting determination to prove to the director and producer that she was thee perfect talent to portray Evans with grit, and sex appeal and to deliver a believable performance, where loyal fans and viewers who were holding a microscopic lense to her performance would embrace and herald her work with rave reviews.
RENAISSANCE WOMAN
Before crowdfunding became wildly popular, in 2012 Antonique became the first African-American soloist to raise $50K, in 30 days, using Kickstarter to finance her EP project, Love is Everything. As if raising this type of capital in such a short amount of time wasn’t enough of a boss move, her single, Hold Up Wait a Minute (Woo-Woo), went on to receive a Grammy nom.
Read the rest of the interview in our print issue here.
March, designated as National Women’s History Month since 1987, invites us to celebrate the incredible achievements of women worldwide. In the spirit of recognizing remarkable women, we delve into the inspiring story of Keisha Saunders-Waldron, a highly accomplished Licensed Professional Counselor Supervisor, mental health advocate, and founder of Confidential Confessions Counseling Services. Featured on renowned platforms such as Forbes, Business Insider, and Essence’s Girls United, Keisha’s expertise in counseling and holistic approaches has left an indelible mark on the mental health landscape. As a licensed professional counselor supervisor, she empowers individuals and families to enhance their quality of life. Keisha’s academic journey is marked by a Master’s degree in Science and Service Agency Counseling from the University of North Carolina at Pembroke and a Bachelor’s degree in Arts and Science in Psychology from the University of North Carolina at Greensboro.
A Conversation with Keisha: Nurturing Passions, Advocating for Mental Health
Can you tell us about your journey and what inspired you to become a Licensed Professional Counselor Supervisor?
Keisha: Believe it or not, my journey began in my early years, with the animated shenanigans of Bugs Bunny and Elmer Fudd. There was this one comical episode where Bugs played the therapist and oddly enough, that hilarious episode stuck with me, becoming one of my earliest memories that sparked a tiny flame of intrigue. As I marched through the halls of academia, soaking up knowledge like a sponge, I stumbled upon an extraordinary psychology teacher. I found myself captivated, eventually deciding to pursue a degree in psychology. Little did I know, this choice would set the stage for an incredible journey. The mental health field welcomed me with open arms, from the beginning. It was a fascinating and eye-opening experience, delving into the intricacies and sometimes labyrinthine politics of this realm.
One thing became crystal clear during this time, the services and support available were not always easily understood, especially in marginalized communities. This realization fueled a fire within me. It lit up my path, urging me to delve deeper into education, to become a voice for those whose voices often went unheard. And here I am today, wearing the badge of a Licensed Clinical Mental Health Counselor Supervisor with pride. Now, my mission has expanded — I’m helping mold the next generation of counselors. I guide and mentor graduate students, honing their skills and nurturing their passion.
Together, we’re working to fill the voids within our field, ensuring that more compassionate, skilled counselors emerge to serve and uplift our communities. Every day is a chance to inspire, learn, and make a meaningful difference in the lives of countless individuals.
You’ve worked with a diverse range of clients, including R&B artists, NFL players, and corporate executives. What unique challenges do high-profile clients often face when seeking counseling, and how do you address them
Keisha: One of the foremost concerns high-profile clients bring to counseling is the need for absolute confidentiality. They rightfully worry about breaches of their privacy, which can have significant repercussions for their careers and personal lives. Maintaining confidentiality and trust is paramount. Additionally, managing their public image, balancing work-life demands, and coping with high levels of stress are common issues. To address these challenges, I prioritize confidentiality, offering secure and discreet counseling environments, and tailor my approach to their specific needs, recognizing the unique pressures they face.
Techniques such as stress management, time management, and communication skills are often incorporated to help them navigate their unique circumstances effectively. In these moments, we are helping them recognize these stressors and validate their humanness while cultivating a safe space for them to just “be”.
When it comes to romantic relationships, feeling safe and secure is paramount for women. Safety plays a crucial role in establishing trust, emotional well-being, and overall satisfaction within a relationship. While each individual’s definition of safety may vary, certain universal factors contribute to creating a secure space with male partners. Understanding these safety measures can empower women to navigate their relationships with confidence and clarity.
Require Communication Open and honest communication serves as the cornerstone of a healthy relationship. Feeling safe with a partner often begins with the ability to express thoughts, feelings, and concerns without the fear of judgment or reprisal. Men who actively listen, validate emotions, and engage in constructive dialogue foster an environment where women feel heard and understood. Effective communication promotes transparency, builds trust, and helps partners navigate challenges collaboratively. Not having this safety to communicate is a red flag.
Look for Respect Mutual respect is another non-negotiable. Having this mutual respect for each other forms the foundation of any successful relationship. Women feel safe in the presence of men who demonstrate respect for their boundaries, opinions, and autonomy. Respectful behavior includes honoring personal space, acknowledging individual differences, and valuing each other’s perspectives. When women feel respected by their partners, they are more likely to feel secure, valued, and appreciated in the relationship.
Expect Consistency Another safety factor is consistency. Consistency in both words and actions is essential for cultivating a sense of safety in a relationship. Women are more likely to feel secure with men who demonstrate reliability, honesty, and follow-through in their commitments. Predictable behavior and a stable emotional environment contribute to a sense of security and trust. Inconsistent or erratic behavior can trigger feelings of uncertainty and anxiety, undermining a woman’s sense of safety within the relationship.
Watch for Empathy and Emotional Support Empathy plays a vital role in creating emotional intimacy and connection between partners. Men who demonstrate empathy by understanding and validating their partner’s emotions contribute to a safe and supportive relationship environment. This may look like providing emotional support during times of distress, offering reassurance, or showing compassion. All of these foster a sense of security and closeness. Women tend to feel safe with men who offer a listening ear, show empathy, and provide comfort in moments of vulnerability.
Monitor Boundaries and Consent Not enough can be said for boundaries. Respecting boundaries and honoring consent are essential aspects of safety in any relationship. Women feel safe with men who prioritize their physical and emotional boundaries, seek consent in all interactions, and prioritize mutual respect in intimate situations. Clear communication about personal boundaries, consent, and mutual agreement on relationship dynamics contribute to a sense of safety, trust, and respect between partners.
In a nutshell, a sense of safety in relationships with men is multifaceted and encompasses various aspects of communication, respect, consistency, empathy, and boundaries. By understanding these safety triggers and advocating for their presence in their relationships, women can cultivate a sense of safety, security, and well-being with their male partners. Building a foundation of trust, respect, and emotional connection greatly enhances the quality of relationships and fosters a nurturing environment where both partners can thrive.
In celebration of Black History Month, we shine a spotlight on the remarkable contributions of Dr. Peggy Roberts, a trailblazing African American doctor who is transforming women’s healthcare in the New York tri-state area. With a profound commitment to addressing the unique needs of women, Dr. Roberts stands as a beacon of hope, empowering countless women whose voices have been overlooked for far too long. Dr. Roberts, a board-certified Women’s Health Nurse Practitioner, has dedicated over a decade to providing comprehensive care for women of all ages.
As the Founder and Operator of Trust Women’s Healthcare in the heart of Brooklyn’s Bedford Stuyvesant, she has made it her life’s mission to bridge healthcare gaps and provide the highest level of medical care to her patients. Armed with a Bachelor of Science and a Master of Science degree from SUNY Downstate Health Sciences University, School of Public Health, Dr. Roberts is a pioneer in her field. Her expertise spans preventive medicine, high-risk pregnancies, and various gynecological conditions, making her a trusted figure in women’s health. Beyond her clinical practice, Dr. Roberts has collaborated with Kingsborough Community College to develop a Maternal Health Certificate curriculum, aimed at enhancing maternal healthcare for new mothers.
As an Assistant Clinical Professor at Hofstra University and a proud member of the Board of LIFT-NY, she continues to inspire change and advocate for women’s health on multiple fronts. Join us in honoring Dr. Peggy Roberts during this Black History Month, recognizing her outstanding contributions to healthcare, her dedication to bridging gaps, and her commitment to empowering women across the community.
Lauren Barrett, Founder of Ardor “Your Passionate Marketing, PR and Advertising Firm”
Lauren Barrett is the owner of a MarTech (Marketing and Tech company) Ardor, servicing globally. She started her company at 22 years old, during one of the country’s biggest pandemics COVID-19 where she was able to have her first client’s business have their most profitable quarter yet. She has been featured and recognized as an Inspirational Phenomenal Woman by I.P.W. Magazine 2021.
Ardor is a Chicago-based branding and social media marketing agency. Ardor derives from the English Dictionary meaning to have passion, thus where we bring our “passionate” marketing to your business. Prior to the creation of Ardor Marketing, the founder was working in multiple Fortune 500 companies, and doing freelance marketing work for years in different industries-beauty, tech, attorneys, real estate..etc. Her company gives a percentage of monthly/yearly profits to nonprofits around the Chicago land area giving back to women and children.
FWM: You are a strategic partner within multiple tech startups. Share your background.
My background has gone from being a paralegal at an immigration law firm, sales representative for a marketing agency, operations manager of a men’s health and wellness product/start-up skincare company, and finally marketing assistant at Morgan Stanley and State Farm. During all these job opportunities I worked on building my network of business owners, and overall entrepreneurs. From working in all of these different niches of business I was able to learn a handful of software systems, languages in the financial, law, medical, and overall business fields. This helped me further my knowledge in analytical skills.
FWM: Tell us about Ardor and the importance of the name.
Ardor is from the English dictionary meaning to have passion and enthusiasm. We are a marketing and technology company that serves the balance between showing up authentically while being in a digital world. How we do this is by going into our client’s offices, meeting with them, going through their goals, figuring out where they are at now, and how they can get to where they want to be.
At Ardor, we have adopted a popular and effective 4-step approach toward enhancing our clients’ marketing campaigns. In other words, we implement the necessary strategies to deliver the best possible results.
FOCUS
This first step involves targeting audiences we need to reach, researching which channels are best to communicate with them, and formulating messages that will catch their eye.
DELIVER
After discovering what the goals of our clients’ campaigns are, we then provide our services and success-proven tactics to ultimately achieve them.
MEASURING
While our services are in motion, we measure how our campaign’s performance is.
ENHANCE
Through these constant measurements, we use our data to consistently make adjustments to ultimately enhance the overall campaign.
FWM: During this incredibly challenging time you were able to have your first clients’ business accomplish their most profitable quarter yet. Share your strengths and the story behind this win.
When I first started really learning about businesses, a term that stuck out to me was Return On Investment. In almost everything, I do in life business or not. I ask myself am I getting a return on investment? Is my client? How can I get someone in their doors or website? Having that consistently in the back of my head gave me the…. FINISH this part.
FWM: What are some of the challenges clients are facing today and how are you solving them?
Some of the challenges clients are facing today is figuring out how to get in front of their audience, who is their audience, and how much money they need to invest to get in front of their audience. The answer is a
no-brainer..Marketing and software tools can help them reach these goals. Your starter pack when going after these goals are these tools:
FWM: You were named as an Inspirational Phenomenal Woman by I.P.W. Magazine in 2021. How are you inspiring others?
It’s weird to think that I’m inspiring other women when really all I’m doing most of the time is sharing my journey. I genuinely want anyone who I have an interaction with to be their best selves.
FWM: Share a few client success stories.
We helped a medspa go from 5 patients a month to 40-50 patients in a month, within a three-month period.
An e-commerce brand of quilting washers needed paid ad work done, in a month of management they had 4,200 sales. We ran only two ad sets, with a total ad spend per day of $60-$80.
Our paid ad campaigns brought them 11 dental implant cases/patients, which brought in total revenue of$60,000-80,000 in just half of the month. This client is projected to receive at least five more by the end of the month, as well.
FWM: What is your vision for 2022?
My vision for 2022 is to double our profits, double clients, and team members. We also are looking to expand internationally. Along with creating a “sister” company to Ardor which will be focused more on influencers and model management campaigns!
